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Welcome Issue 1, Volume 1, June 2001
This is Count Me In's first quarterly newsletter. We want to use the newsletter as a way to bring the Count Me In community together by sharing news with loan recipients, supporters, sponsors, and friends. It is a way for all of us to learn from and about the many activities the Count Me In community is involved in. Please let us know your business -- we can't make our newsletter the best it can be without your help. Got great results from a new marketing strategy? Found a foolproof way to keep track of inventory? Heard about a great website, a helpful book? Any tips for fellow loan recipients? Let us know. Send us your successes, updates and feedback. This is your newsletter and we want to make it work for you.
Help!
We've got great content but no name. Show us your marketing savvy, get creative and help us name the newsletter. Submit your suggestions to info@count-me-in.org by August 15. If we use the name you suggest, you will win a printer from Count Me In friend and sponsor Office Depot!
Count Me In News Alert
Giving and Getting with Ebay
More than twenty Count Me In friends and supporters donated items to the first annual Count Me In charity auction, held May 11 - 21 on eBay. Count Me In teamed up with the Verizon Foundation to raise more than $12,000. Thanks to Count Me In loan recipients: Teresa Carraway of PrayerPal; Erin Cox, Kate Dyer-Seeley and Karen O'Holleran of Urbana Box; Chris Ann Dale of Cyberspace Baby; Denise Johnson of Ginnyrae Bears; Melissa Kesner and Christina Krause of Mrs. K's Cookies and Heather McCartney of Ethnic Edibles for donating items to the auction. Count Me In also received donations from corporations and friends including: ABC's "The View"; Crowne Hotels; Eileen Fisher; iVillage; Leon Hall of E! Fashion Emergency; MAC cosmetics; Motley Fool; MTV's Total Request Live; Office Depot; Reebok Sports Club; and SELF magazine.
BIZLine expected to buzz
Count Me In is introducing a "Business Help Line" in June. Send in your business related questions and get them answered by Count Me In experts. With your permission, we'll post the answer so others can learn from your questions. Thanks to Morgan Stanley for a generous grant that has made the BIZLine possible. We're working to bring even more online training and technical assistance to loan recipients in the coming year. Email your questions to: BIZLine@count-me-in.org
Community Card that Cares
A good friend to small business and to Count Me In, American Express recently launched a new card that will go a long way to supporting Count Me In. The card is designed to create new sources of funding for entrepreneurs who have little or no access to credit and other resources needed to start and grow their small firms. The new Community Business Card program will contribute one percent of the spending to established micro-enterprise development organizations like Count Me In that provide loans and technical assistance to micro-businesses. Using the Community Business card is a way for successful and established small business owners to help other small business owners that are just starting out and face the challenge of building their business. To learn more about Community Business, visit: americanexpress.com/communitybusiness

Count Me In Holiday Marketplace 2001
This year you can increase your holiday sales by including your website in the Count Me In Holiday Marketplace. Beginning in November, the Count Me In website will feature an on-line Holiday Market where loan recipients can list and display their products. We will post your Web address, alongside a brief description of your products or services. Any transactions will be done directly between the buyer and seller. Interested? Please forward your web address, a brief description of what you are selling, and a logo or picture to info@count-me-in.org. Make sure to get it to us by October 1.

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Suzanne DuBose, President of the Verizon Foundation, Count Me In co-founder Nell Merlino, Nancy Dreier of Professional Mobile Grooming, Nancy's mother Katherine Cargill and Edie Fraser, President of the Business Women's Network, celebrating Count Me In's first year of operation at the SONY Club.

 

Kerry Hatch, Executive Vice President and General Manager, American Express Small Business Services
Count Me In Family News Keep us informed and we'll keep you informed.
Send your news to: newsletter@count-me-in.org.
Erin Cox of UrbanaBox is putting together a media network of Count Me In loan recipients in the Northwest to share press contacts and work together to generate media interest in Count Me In funded businesses. You can contact Erin on 1-866-804-4713 or via email on erin@urbanabox.com. Victoria Kahn came to the launch of the Community Business Card at American Express and scored a big order from another event attendee. "It always pays to network" said Victoria. Also at the event was Kerry Hatch, Executive Vice President and General Manager, American Express Small Business Services who said of working with Count Me In, "We are harnessing our mutual passion and strengths."Madeline DeLia of Misty Hollow Wholesale Nursery was recently named "Employer of the Year" in Kitsap and Mason Counties in Washington State. Sandra Cox, a police service officer with the Redondo Beach Police Department in California is launching her business, Senior Support Services this month and is working toward a full-time career change.One of Count Me In's first loan recipients, Heather McCartney of Ethnic Edibles in New York will be attending her first trade show in July.
Business Tips  
Tips for Building your Business
Managing your cash is one of the most important aspects of running a business. Sales revenue brings money in and expenses puts money out. Making cashflow projections can help you understand your expenses and sales, the cost of delivering a service or product, and can help you meet your sales goals for the year. You can complete cashflow projections as a form of a budget. First, create a sheet with the months of the year across the top columns and your sales and expenses line items on the side rows. Now begin by figuring out your expenses month by month. Then, go to the sales rows. If it is too difficult to estimate sales on a monthly basis, try breaking down your estimate into smaller units. For example, you could estimate what your sales are each day, or each week, or even hourly if you do high volume. Count Me In has created a great spreadsheet for making cashflow projections. It is in Microsoft excel and can be found on our website at: www.count-me-in.org/loanapps/cashflow.html

Big Tips for Small Business
Need help writing a business plan? Want to increase your sales? Women Business Centers exist in most states in the country. The Centers are funded by the Small Business Administration and provide free or low cost business consulting and training. To find the one nearest you, visit: www.sba.gov/womeninbusiness/wbcs.html

Kathy Keeley, Count Me In's Credit Officer and the brains behind the credit scoring system with Brenda Worthy, Count Me In's intrepid office manager

 

 

Credit Corner  
It is a very good idea to get a copy of your credit report each year to make sure that it is accurate. Your credit file is available to any business that asks for it and is registered with the credit bureau. It pays to know what your file says about your debt and payments, that way you can swiftly correct any misleading or inaccurate information. Learn how to get a copy of your credit report by going to: www.count-me-in.org/loanapps/credit.html

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